Privacy Policy
Updated Oct 21, 2025

Introduction

Welcome to Cruz Primary Care (“we,” “us,” “our,” or “the Practice”). We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://www.cruzprimarycare.com (“the Website”), or when you interact with us through our telehealth services.

Information You Provide

We may collect personal information that you voluntarily provide to us, such as:

  • Name, mailing address, email address, and phone number

  • Date of birth and gender

  • Health-related information shared for the purpose of providing care

  • Payment details (for processing self-pay transactions)

  • Any other information you include when filling out forms or communicating with us

Information Automatically Collected

When you visit our Website, we may automatically collect certain technical information from your device, such as:

  • IP address, browser type and version, and device information

  • Pages visited, date and time of access, and referring URLs

  • Cookies or similar technologies (see Section 5 below)

How We Use Your Information

We use your personal information to:

  • Provide, manage, and improve our healthcare and telehealth services

  • Communicate with you about appointments, follow-ups, and updates

  • Process payments and maintain records of your transactions

  • Respond to your inquiries or requests

  • Comply with applicable laws and protect our rights

Disclosure of Your Information

We may share your information only in limited circumstances, such as:

  • With trusted third-party service providers who assist in running our operations (e.g., scheduling, payment processing, data hosting) under confidentiality agreements

  • With your consent or at your direction

  • When required by law, regulation, or valid legal process

  • To protect the safety, rights, or property of our patients, staff, or others

Cookies and Tracking Technologies

We may use cookies and similar technologies to:

  • Improve Website functionality and user experience

  • Analyze how visitors use our Website

  • Remember your preferences
    You may disable cookies through your browser settings, but this may affect certain features of the Website.

Data Security

We use reasonable technical, administrative, and physical safeguards designed to protect your information from unauthorized access, disclosure, or misuse. While we strive to protect your data, no system is completely secure.

Data Retention

We retain personal information only as long as necessary to provide services, meet legal obligations, resolve disputes, and maintain appropriate business records.

Your Rights and Choices

Depending on your location, you may have the right to:

  • Access or request a copy of your personal information

  • Request correction or deletion of your data

  • Withdraw consent for specific uses of your information
    To make a request, please contact us using the details below.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us.

Updates to This Policy

We may update this Privacy Policy periodically. The updated version will be posted on our Website with a revised “Effective Date.” Please check this page from time to time for changes.